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This is not a drill. This is your business.

The war against all the forces attempting to put you out of business is real and some tough decisions need to be made.

There are, fortunately, 11 CEO plays that I’ve picked up along the way that I want to share with you. They include… 

  • Making small decisions first
  • Focusing on liquidity
  • Maintaining connections and culture

These maneuvers aren’t all going to be easy. But they’re all going to be worth it.

A related article on CEOPLAYBOOK: How to be a Wartime CEO

Listen to this episode HERE.

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You can find this interview, and many more, by subscribing to the #CEO series at the B2B Growth Show on Apple Podcasts, on Spotify, or here.