If you are looking to break into a new industry and lack domain expertise, don’t despair.
Some of the best athletes in the world have a coach. It seems counterintuitive that a strong CEO would need a coach. But I have to tell you; it’s probably one of the most important things you can do as CEO to grow your skillset, get better at your craft, to grow personally and professionally.
General Magic, a company you’ve never heard of, was a unicorn before there was such a thing.