First Principles, Part 4: Caring Counts
People don’t care what you know until they know that you care.
First Principles, Part 3: The Secret to Being Customer Centric
There is no better selling weapon in the whole world than a happy customer talking to a prospect.
First Principles, Part 2: Always Selling, Always Recruiting
The person with the biggest pipeline always wins.
First Principles, Part 1: Seek Advice Early and Often
The biggest thing I learned in my time as CEO was how much I had to learn.